Gaggenau flagship showroom in Vienna

Tradition meets exclusive culinary culture.

Gaggenau is a manufacturer of high-quality household appliances and is regarded as an innovation leader for technology and design "Made in Germany". The company, whose history dates back to 1683, has repeatedly revolutionized the private kitchen with its internationally award-winning products. Its success is based on technological progress and a clear design language, combined with perfect functionality.

The first Gaggenau flagship showroom in Austria allows visitors to immerse themselves in the exclusive world of the brand with all their senses. The exquisite Austrian wine culture in a duet with the traditional Viennese coffee culture forms the thematic framework of the showroom concept. Selected materials and appliances with professional standards create a harmonious overall picture. The spatial concept is rounded off with cultural delights such as wine tastings, cooking evenings and training sessions for the trade. With the showroom, the company celebrates exclusive culinary culture at the highest level.

On 133 square meters, visitors are immersed in the identity and tradition of the brand and experience Gaggenau's claim with all their senses. The special features of the appliance surfaces are reflected in the materials used in the showroom, such as stone, wood, glass, stainless steel and aluminum. The showroom is divided into three rooms designed down to the smallest detail. In the first part, the visitor gets to know the values and tradition of the brand. The second room, characterized by wine culture, celebrates a cultivated lifestyle and culture of enjoyment in the form of tastings of selected Austrian wines. The overall design of the showroom is rounded off by the third room, representative of coffee culture.

Address:
Stilarena
BSH Home Appliances GmbH
Quellenstrasse 2a
1100 Vienna

Photos: (c) Gaggenau